1,200
Leads delivered in the pilot campaign
CASE STUDY · Loom
How Loom reached key decision-makers
Loom had strong usage within enterprise accounts, but needed to engage decision-makers beyond individual contributors and existing users.
Click Globally partnered with Loom on targeted content distribution and promotion to reach new audience segments, markets, and channels.
Download the full case study
×
THE CHALLENGE
Reaching decision-makers inside engaged enterprise accounts
Loom’s high-usage enterprise accounts were already engaged, but reaching the people who influenced purchasing decisions remained difficult.
The team needed to expand reach while maintaining lead quality and improving return on investment, rather than simply generating more impressions.
Explore the approachTHE CAMPAIGN STRATEGY
A smarter way forward.
- Targeted content syndication to reach the right audience within Loom’s target accounts.
- Tailored distribution and promotion across new audience segments, markets, and channels.
- Leads vetted for accuracy before delivery; the pilot also recorded a 1.87% unsubscribe rate.
THE OUTCOME
The pilot delivered 1,200 leads and strong email engagement, with a notable improvement in ROI reported in the case study (no numerical ROI value specified).
Explore more case studies
More stories of demand generation in action.
Let's build your next success story.
Discover how Click Globally can help you connect with the right buyers and build a stronger pipeline.
Start a conversation